YouTube suspends ads from Logan Paul's channels

Delia Walker
February 12, 2018

In a statement given to The Verge, a YouTube spokesperson said: "After careful consideration, we have chose to temporarily suspend ads on Logan Paul's YouTube channels".

YouTube has finally had enough of Logan Paul's behavior, and has announced that it has removed ads from all of the YouTube star's channels. In recent weeks, the YouTuber has been caught encouraging his followers to try the Tide Pod Challenge, and then released a video tasering a dead rat.

Paul has caused several significant controversies on YouTube since early 2018, when he published a video showing a dead body in the Aokigahara suicide forest in Japan.

The video was fiercely derided online and by fellow YouTube personalities, and eventually led YouTube to kick Paul's channel out of its premium video network, Google Preferred, which is created to only offer higher-quality videos for brands to run ads.

YouTube said this week that Paul's behavior could be "damaging to the broader creator community".

ABC News has asked Paul for comment but has not immediately heard back. And he reportedly tweeted "swallowing 1 tide pod per retweet" on the same day, in reference to the unsafe Tide Pod challenge, in which people record themselves eating detergent packets and post the videos to social media.

As such, it's not entirely surprising that YouTube has made a decision to temporarily cut off Paul's ad revenue.

"How many chances does Logan Paul get?". That premium ad programme, only available to the top 5 per cent of creators on the platform, is generally pretty lucrative for those who have access to it. YouTube had also put Paul's projects with its subscription service, YouTube Red, on hold.

After the incident, Paul stopped producing his daily video blog for a while, but returned to the platform in January, saying he'd learned from his mistakes.

It's not just that Paul is attempting to monetize these unsavory posts, but that his actions are drawing scrutiny of YouTube's entire creator community.

YouTube has stopped all adverts on Logan Paul's vlogging channels.

YouTube's CEO recently promised to enforce the website's policies in a more effective manner with the help of 10,000 curators and advanced video detection technology. Crucify me, vilify me, and I can promise you one thing, guys.

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