Lawmakers: Make Tide Pods look less appetizing

Glen Norman
February 8, 2018

Two New York lawmakers have asked the state to mandate child-resistant packaging for the colorful Tide Pods detergent packets, and to switch to a less appealing design, amid the ridiculous-yet-dangerous trend of people eating them and encouraging or daring others to do the same.

The pair announced the news at a press conference earlier today, with Hoylman noting, "We're asking for all laundry detergent pods to be uniform in color".

The bills they're introducing would require detergent pods to be all one color with non-see through packaging and warnings on each pod.

The increase is likely due to the Tide Pod challenge, a risky viral trend in which teenagers bite into or eat the laundry pods while recording themselves on social media.


In the first 15 days of 2018, poison control centers reported at least 39 cases of people - mostly teenagers - intentionally eating the pods, according to.

In a letter addressed to Taylor from the two Democratic lawmakers on January 29, they say they are encouraged by the company's willingness to work with them on this matter.

Hoylman and Simotas also on Tuesday sent a letter to Tide parent company Procter & Gamble, demanding it make the product look, taste and smell less appetizing. That's about the number of cases reported in all of 2016.

The controversial 'Tide Pod Challenge' has lawmakers in NY taking action. Legislators say that this is due to their color and packaging.


Proctor and Gamble, which owns Tide, recently launched a campaign to warn people away from eating the pods.

"However, even the most stringent standards and protocols, labels and warnings can't prevent intentional abuse fueled by poor judgment and the desire for popularity", Taylor said in the statement.

"They key is you just shouldn't eat it".

Some legislators disagree with the legislation, saying the state should be focusing on other priorities. "It's tough to legislate against that kind of decision making".


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