Mad Catz is officially back

Doug Carpenter
January 6, 2018

"We couldn't be more excited than to begin 2018 by announcing the return of Mad Catz to the global gaming arena".

"Thankfully this is not a case of a nameless corporation buying the assets and running the brand down", Mad Catz' PR Alex Verrey - former global PR director of the company, though now independent - told me.

All of these new products will be shown off in the next week once CES 2018 kicks off. Specifically the company will be showing off a new R.A.T.Air, an all-new version of their fully-adjustable wireless gaming mouse with a brand new wireless power system. For additional information on Mad Catz, you can head over to the official website. When Rock Band 4 struggled to sell as well as developer Harmonix and Mad Catz had hoped, it was the beginning of the end of the company, as Mad Catz went through a series of layoffs and sell-offs, and eventually filed for bankruptcy last march. The wire is linked to the pad rather than the mouse, so you get all of the benefits of a cord, being infinite use time without changing batteries or charging, along with all of the freedom of a wireless mouse.

More details regarding these new peripherals will be unveiled by the company at CES 2018, which runs from January 9 through 12.

"They're absolutely not going after the commodities side of the market", Verrey said, adding that the new Mad Catz will not look to release expensive accessories that gamers do not really want to purchase.

There will also be a S.T.R.I.K.E. 4 mechanical gaming keyboard and F.R.E.Q. 4 gaming headset launched. That is because, for the time being, Mad Catz is only selling PC gaming products, though that could change in the near future.

Speaking about the return, Mad Catz' Selena Chang explained that the company firmly believes that its "best days lie ahead". Because Mad Catz invested so heavily in the failed sequel, they ended up failing right alongside it.

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